The Business of Projects: Managing Innovation in Complex Products and Systems
, by Andrew Davies , Michael Hobday- ISBN: 9780521843287 | 0521843286
- Cover: Hardcover
- Copyright: 11/28/2005
'The popularity of projects as a means for achieving competitive advantage in public and private organizations has become a well-recognized phenomenon, leading to a surge of interest in theory development and the practice of project management techniques. What has been missing, to date, is a work that places projects directly at the center of modern business practices, explaining clearly and concisely why projects are and effective means for achieving myriad organizational goals. The Business of Projects addresses a critical and, until now, missing component in our understanding of the role of projects in successful business enterprises. Well-researched, provocative, and highly practical, The Business of Projects is a welcome and extremely timely addition to the project management literature.' Book jacket.