Cases and Materials on Trademark Law
, by Lunney, GlynnNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780314907028 | 0314907025
- Cover: Hardcover
- Copyright: 9/15/2010
Offering a highly accessible account of trademark and unfair competition law, this text contains the key cases that define the scope and limits of trademark law, set against a comprehensive historical background. The theme of the book is that trademark law should enhance consumer welfare. The book provides: Extensive notes and questions following the major cases and also at the end of each chapter The most up-to-date material on every aspect of trademark law, including a chapter covering trademarks on the Internet Detailed treatment of both the theory and the reality of trademark law and practice