Competition in Marketing

, by ;
Competition in Marketing by Magin, Vera; Heil, Oliver P., 9783835004320
Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
  • ISBN: 9783835004320 | 3835004328
  • Cover: Paperback
  • Copyright: 7/26/2006

  • eBook

    eTextBook from VitalSource Icon

    Available Instantly

    Online: 180 Days

    Downloadable: 180 Days

    *To support the delivery of the digital material to you, a digital delivery fee of $3.99 will be charged on each digital item.
    $42.90*
In her first essay Vera Magin uses primary experimental data to explore the effects of information on marketing decisions, performance, and competition. In the second essay she discusses several approaches to measure product differentiation in spatial contexts.
Loading Icon

Please wait while the item is added to your bag...
Continue Shopping Button
Checkout Button
Loading Icon
Continue Shopping Button