The Corporate Assault on Youth:

The Corporate Assault on Youth examines childhood as a social construction increasingly influenced by corporations and commercialism. Through case studies, critical analysis, and historical/philosophical research, the essays collected here expose t

Deron Boyles is Professor of Philosophy of Education in the Department of Educational Policy Studies at Georgia State University.

Introduction
Consuming Health: Health Curricula and the Production of a Healthy Student	p. 1
More Than a Video Ho: Hip Hop as a Site of Sex Education about Girls' Sexual Desires	p. 27
Consumption Is the Message: Television Advertising and Adolescents	p. 51
The Automobile Industry's Influence on Adolescents' Choice of Transportation: How Marketing Techniques Are Used to Cultivate Consumers of Automobiles	p. 69
Would You Like Values with That? Chick-fil-A and Character Education	p. 108
Packaging Youth and Selling Tomorrow: Deconstructing the Myths of Marketalkracy	p. 126
BusRadio: Music to a Captive Audience?	p. 158
Uncovering the Coverings: The Use of Corporate Supplied Textbook Covers to Further Uncritical Consumerism	p. 174
Schooling in Disaster Capitalism: How the Political Right Is Using Disaster to Privatize Public Schooling	p. 187
Index	p. 223
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The Corporate Assault on Youth: Commercialism, Exploitation, and the End of Innocence

Summary

Author Biography

Table of Contents

Supplemental Materials