Corporate Social Investing The Breakthrough Strategy for Giving and Getting Corporate Contributions
, by Weeden, CurtNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9781576750452 | 1576750450
- Cover: Hardcover
- Copyright: 9/10/1998
This book provides the strategic plan for transforming corporate philanthropy into a powerful new concept called 'corporate social investing.' By following the practical ten- step model, Weeden describes, businesses and nonprofits can forge creative alliances that can boost corporate profits while at the same time providing added resources. The book describes how $10 billion in annual corporate giving can grow to $13 or $14 billion a year - and can be converted into a potent fuel that stimulates business growth and addresses social needs. Weeden's breakthrough plan has the potential to dramatically change the way businessses and non- governmental organisations interact. If widely implemented, it could substantially increase corporate support for nonprofits, turning the tide against cutbacks, offering profound benefits to businesses, and revitalising the essential services non-governmental organisations provide.