Corporate Social Responsibility in India

Corporate Social Responsibility (CSR) has attracted global attention. Presenting the first analysis of CSR in India, this book shows the unique roots of the concept in India: Gandhi's philosophical moorings that inform India's approach to CSR, the role of civil society in setting an agenda championing the rights of the stakeholders and not merely shareholders which was the case in the past and the role of the government in grooming the Indian business to be sensitive of its social concerns.Drawing on rich empirical data, the author shows that CSR in India cannot be conceptualized in ethnocentric terms. Arguing that it is not about 'the typical Indianness' of the articulation, he emphasizes the point that CSR in India needs to be conceptualized in a wider perspective by taking into account its philosophical roots with reference to the prevalent socio-economic and political context. The book is a valuable contribution to the literature on CSR, and as such will be of interest to scholars of Asian Studies, business and development studies.