Prologue: Crafting Patriotism - America at the Olympic Games
p. 1
'This Flag Dips for No Earthly King': The Mysterious Origins of an American Myth
p. 8
'To Dip or Not to Dip': The American Flag at the Olympic Games Since 1936
p. 29
'America's Athletic Missionaries': Political Performance, Olympic Spectacle and the Quest for an American National Culture, 1896-1912
p. 51
Return to the Melting Pot: An Old American Olympic Story
p. 70
Prolegomena to Jesse Owens: American Ideas About Race and Olympic Races from the 1890s to the 1920s
p. 90
American Ideas About Race and Olympic Races in the Era of Jesse Owens: Shattering Myths or Reinforcing Scientific Racism?
p. 113
Johnny Weissmuller and the Old Global Capitalism: The Origins of the Federal Blueprint for Selling American Culture to the World
p. 134
Marketing Weissmuller to the World: Hollywood's Olympics and Federal Schemes for Americanization through Sport
p. 150
Epilogue: Crafting Patriotism - Meditations on 'Californication' and Other Trends
p. 173
Index
p. 179
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