Creating and Dominating New Markets
, by Meyer, Peter- ISBN: 9780814474587 | 0814474586
- Cover: Paperback
- Copyright: 9/30/2006
Meyer shows managers, executives, and business owners how to identify the right market to create, use common denominators for success, avoid common and costly pitfalls that can easily derail efforts, find funding to support a new market, and more to build an exciting, profitable venture.