Culture Rules The Leader's Guide to Creating the Ultimate Competitive Advantage

Wall Street Journal Bestseller

Publishers Weekly Bestseller


Create the company culture of your dreams—and make it last.

In every organization, people either love their work or loathe it; they contribute or coast. Your culture can be soul enriching or soul crushing. Your culture gives life or takes it. Your employees care deeply or couldn’t care less. Your organization’s culture can become the most valuable intangible asset you steward. You can build a high performance culture—a place where people and the organization win.

But cultures like this don’t just happen overnight—leaders are responsible for fostering them. So, what really contributes to a thriving culture? What can a leader do to make a difference? Mark Miller and his team conducted a global study with more than 6,000 participants from ten countries to find the answers to these questions and more.

In Culture Rules, leaders will learn the three simple rules that determine the health, vitality, and sustainability of culture, enabling them to build organizations that uncover untapped potential and transform it into performance.  

Play the game well and you’ll be astonished by what your organization can become. Culture rules!

Mark Miller is Vice President of High Performance Leadership at Chick-fil-A, as well as a bestselling author, leadership coach, and highly-sought-after speaker. He began his career at Chick-fil-A more than 40 years ago as an hourly team member in one of the local restaurants. Shortly thereafter, he became the sixteenth corporate employee when he went to work in the warehouse. Since that day, Mark has worked in many departments throughout the company. He started the Corporate Communications Group, and the Quality & Customer Satisfaction Team, and also led Restaurant Operations, Training & Development, Leadership Development, and more. Today, Chick-fil-A sees annual sales of over $13 billion.

In addition, Mark has had the privilege of teaching, coaching, and leading non-profit organizations both domestically and globally. For the last twenty years, Mark has spent his time serving leaders: helping them grow themselves, their teams, and their organizations. He has authored nine books to date, including bestsellers The Secret (with Ken Blanchard) and The Heart of Leadership, with more than one million copies of his books in print in twenty-five different languages. All of his books have been based on new research including front-line interviews with a variety of highly-successful leaders and companies around the world.