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- ISBN: 9781439870761 | 1439870764
- Cover: Hardcover
- Copyright: 12/14/2011
This book presents two data warehouse solutions that deliver significant ROI; market basket analysis, approached as a database design issue rather than a data model issue; and time variance or temporal data, which present past events in their historical context. The former is available to any enterprise with a data warehouse, while the latter provides a simple design that accommodates large data volumes. The text combines these two database designs into one design, which performs market basket analysis of transactions in their historical context.