Design Basics, Multimedia Edition (with ArtExperience CD-ROM)

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ISBN: 9780495128458 | 0495128457
Cover: Paperback
Copyright: 1/4/2006

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The best-selling text for the two-dimensional design course, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design, and the diversity of illustrations now includes more examples from nature and non-art sources, encouraging students to see these principles in the world around them. This multimedia edition contains all the material found in the stand-alone text and in addition includes icons throughout directing the reader to explore the elements and foundations of art through the interactive exercises found on the ArtExperience: Fundamentals CD-ROM.

PART 1 DESIGN PRINCIPLES

(116)

Design Process

(20)

Introduction

(2)

Design Defined

(2)

Procedures

(2)

Steps in the Process

(2)

Thinking

(6)

Getting Started

(2)

Form and Content

(2)

Form and Function

(2)

Looking

(4)

Sources: Nature

(2)

Sources: History and Culture

(2)

Doing

(2)

Thinking with Materials

(2)

Critique

(3)

Constructive Criticism

(3)

Unity

(26)

Introduction

(4)

Harmony

(2)

Visual Unity

(2)

Gestalt

(2)

Visual Perception

(2)

Ways to Achieve Unity

(8)

Proximity

(2)

Repetition

(2)

Continuation

(2)

Continuity

(2)

Unity with Variety

(11)

The Grid

(2)

Varied Repetition

(2)

Emphasis on Unity

(2)

Emphasis on Variety

(2)

Chaos and Control

(3)

Emphasis and Focal Point

(14)

Introduction

(2)

Attracting Attention

(2)

Ways to Achieve Emphasis

(6)

Emphasis by Contrast

(2)

Emphasis by Isolation

(2)

Emphasis by Placement

(2)

Degree of Emphasis

(2)

One Element

(2)

Absence of Focal Point

(3)

Emphasizing the Whole over the Parts

(3)

Scale/Proportion

(18)

Introduction

(2)

Scale and Proportion

(2)

Scale of Art

(4)

Human Scale Reference

(2)

Context

(2)

Scale within Art

(4)

Internal Proportions

(2)

Contrast of Scale

(2)

Scale Confusion

(2)

Surrealism and Fantasy

(2)

Proportion

(5)

Notions of the Ideal

(2)

Root Rectangles

(3)

Balance

(24)

Introduction

(2)

Imbalance

(2)

Horizontal and Vertical Placement

(2)

Symmetrical Balance

(4)

Architectural Examples

(2)

Examples from Various Art Forms

(2)

Asymmetrical Balance

(10)

Introduction

(2)

Balance by Value and Color

(2)

Balance by Texture and Pattern

(2)

Balance by Position and Eye Direction

(2)

Analysis Summary

(2)

Radial Balance

100

(2)

Examples in Nature and Art

100

(2)

Crystallographic Balance

102

(3)

Allover Pattern

102

(3)

Rhythm

105

(12)

Introduction

106

(2)

Visual Rhythm

106

(2)

Rhythm and Motion

108

(2)

Shapes and Repetition

108

(2)

Alternating Rhythm

110

(2)

Patterns and Sequence

110

(2)

Progressive Rhythm

112

(2)

Converging Patterns

112

(2)

Rhythmic Sensations

114

(3)

Engaging the Senses

114

(3)

PART 2 DESIGN ELEMENTS

117

(155)

Line

119

(22)

Introduction

120

(2)

Defining Form

120

(2)

Line and Shape

122

(2)

Defining Shape

122

(2)

Types of Line

124

(2)

Actual, Implied, and Psychic Lines

124

(2)

Line Direction

126

(2)

Horizontal, Vertical, and Diagonal Lines

126

(2)

Contour and Gesture

128

(2)

Precision or Spontaneity

128

(2)

Line Quality

130

(2)

Creating Variety and Emphasis

130

(2)

Line as Value

132

(2)

Using Lines to Create Dark and Light

132

(2)

Line in Painting

134

(4)

Outline of Forms

134

(2)

Explicit Line

136

(2)

Lost-and-Found Contour

138

(3)

Suggestions of Form

138

(3)

Shape/Volume

141

(22)

Introduction

142

(2)

Volume/Mass

144

(2)

Working in Two and Three Dimensions

144

(2)

Naturalism and Distortion

146

(2)

Exaggerated Shapes

146

(2)

Naturalism and Idealism

148

(2)

Nature Improved

148

(2)

Abstraction

150

(2)

Essence of Shape

150

(2)

Nonobjective Shapes

152

(2)

Pure Forms

152

(2)

Rectilinear and Curvilinear Shapes

154

(2)

Positive/Negative Shapes

156

(7)

Introduction

156

(2)

Integration

158

(2)

Confusion

160

(3)

Texture

163

(14)

Introduction

164

(2)

Adding Visual Interest

164

(2)

Tactile Texture

166

(4)

Actual and Implied

166

(2)

Collage

168

(2)

Visual Texture

170

(4)

Visual Impression

170

(2)

Trompe L'oeil

172

(2)

Texture and Pattern

174

(3)

Variation versus Regularity

174

(3)

Illusion of Space

177

(34)

Introduction

178

(2)

Occupying Space in Two Dimensions

178

(2)

Devices to Show Depth

180

(18)

Size

180

(2)

Exaggerated Size

182

(2)

Overlapping

184

(2)

Vertical Location

186

(2)

Aerial Perspective

188

(2)

Linear Perspective

190

(2)

One-Point Perspective

192

(2)

Two-Point Perspective

194

(2)

Multipoint Perspective

196

(2)

Amplified Perspective

198

(2)

A Different Point of View

198

(2)

Multiple Perspective

200

(2)

A Pictorial Device

200

(2)

Isometric Projection

202

(2)

A Spatial Illusion

202

(2)

Open Form/Closed Form

204

(2)

The Concept of Enclosure

204

(2)

Transparency

206

(2)

Equivocal Space

206

(2)

Spatial Puzzles

208

(3)

Ignoring Conventions

208

(3)

Illusion of Motion

211

(12)

Introduction

212

(2)

Reflecting the World around Us

212

(2)

Anticipated Motion

214

(2)

``Seeing'' the Action

214

(2)

Ways to Suggest Motion

216

(7)

Figure Repeated, Figure Cropped

216

(2)

Blurred Outlines

218

(2)

Multiple Image

220

(3)

Value

223

(12)

Introduction

224

(2)

Light and Dark

224

(2)

Value Pattern

226

(2)

Variations in Light and Dark

226

(2)

Value as Emphasis

228

(2)

Creating a Focal Point

228

(2)

Value and Space

230

(2)

Using Value to Suggest Space

230

(2)

Techniques

232

(3)

An Overview

232

(3)

Color

235

(37)

Introduction

236

(2)

Color Theory

236

(2)

Color Characteristics

238

(4)

Light and Color Perception

238

(2)

Influence of Context

240

(2)

Properties of Color

242

(6)

Hue

242

(2)

Value

244

(2)

Intensity/Complementary Colors

246

(2)

Visual Color Mixing

248

(2)

Techniques That Suggest Light

248

(2)

Cool/Warm Colors

250

(2)

Identifying Color with the Senses

250

(2)

Color as Emphasis

252

(2)

Color Dominance

252

(2)

Color and Balance

254

(2)

Achieving Balance within Asymmetrical Composition

254

(2)

Color and Space

256

(2)

Color's Spatial Properties

256

(2)

Color Schemes

258

(4)

Monochromatic/Analogous

258

(2)

Complementary/Triadic

260

(2)

Color Discord and Vibrating Colors

262

(2)

Unexpected Combinations

262

(2)

Color Uses

264

(2)

Local, Optical, Arbitrary

264

(2)

Emotional Color

266

(2)

Color Evokes a Response

266

(2)

Color Symbolism

268

(2)

Conceptual Qualities of Color

268

(2)

Color versus Value

270

(2)

A Continuing Debate

270

(2)

Glossary

272

(3)

Bibliography

275

(2)

Photographic Sources

277

(2)

Index

279

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Design Basics, Multimedia Edition (with ArtExperience CD-ROM)

Summary

Table of Contents

Supplemental Materials