Digital Marketing Strategies for Your Business

The future success of your business depends on how well you market it. With effective marketing, you can help your business climb to great heights. On the other hand, ineffective marketing can cause you to stall or even fail to launch. Therefore, your marketing strategies need to be carefully considered.Today, we live in a digital world where everyone is connected online. With billions of internet users worldwide, it makes perfect sense for every business to have a website and an online presence. Having worked with hundreds of businesses to date, I have noticed that many business owners pay little attention to driving future customers toward their online presence through organic and paid search marketing. What these business owners don't realize is that driving customers to your online presence translates to making your business more visible to customers and prospects. Who wouldn't want that?My name is Joshua Harrell and I want to help you navigate all of the digital marketing options you have at your fingertips. And, there are so many. In this book, you'll get my no-nonsense advice on the latest trends and best practices so you can put them to work for your business right away.

Joshua Harrell is an American entrepreneur, writer, and marketing executive who is the current Chief Marketing Officer (CMO) and head of sales at WorldVia Travel Group, the global leisure and corporate travel powerhouse based in Atlanta, Georgia. Previously, Harrell worked with bare Minerals® cosmetics as the head of retail and broadcast, directing all retail operations and producing their branded shows on QVC®, the television shopping channel, where he also appeared as a presenter. In addition to working as a marketing consultant for many years, he has built several of his own consumer brands from scratch and frequently speaks at national and international events on the topic of marketing strategy. In his downtime, he loves horticulture and traveling.