Doing Ethnographies

Doing Ethnographies is an introductory and applied guide to ethnographic methods. It focuses on those methods - participant observation, interviewing, focus groups, and video/photographic work - that allow us to understand the lived, everyday world 'out there.' In five chapters it presents a systematic overview of: first principles, preparing for fieldwork, constructing ethnographic information, analyzing field materials, and writing.

Preface	p. vii
Acknowledgements	p. xi
Introduction	p. 1
Getting Ready	p. 5
Conceptualising the subject	p. 7
Introduction	p. 7
The detached researcher?	p. 8
The pure subject?	p. 9
The pure culture?	p. 11
'Subjective' conclusions?	p. 13
Summary	p. 15
Preparing for fieldwork	p. 17
Introduction	p. 17
Casting your net	p. 17
Initiating access	p. 19
Talking the talk	p. 22
Power, knowledge and ethics	p. 26
Summary	p. 32
Constructing Ethnographic Information	p. 35
Introduction	p. 35
Participant observation	p. 37
Access	p. 38
Roles and relationships	p. 40
Language in context	p. 48
Constructing information	p. 50
Interviewing	p. 60
Making arrangements	p. 62
Preparing a checklist	p. 66
Asking the 'right' questions	p. 68
Serial interviews	p. 73
Constructing information	p. 81
Focus groups	p. 90
Setting up	p. 91
Group dynamics	p. 95
Moderator roles	p. 98
Constructing information	p. 102
Filmic approaches	p. 104
Making pictures in and of the field	p. 105
Already-existing photos	p. 109
Autophotography	p. 111
Film and video	p. 113
Constructing information	p. 120
Summary	p. 127
Pulling it Together	p. 129
Analysing field materials	p. 131
Introduction	p. 131
Preliminary work	p. 134
Developing codes	p. 140
Sifting, sorting and making sense of it all	p. 142
Conclusions: validity and reliability	p. 146
Writing through materials	p. 150
Introduction	p. 150
Writing as research practice	p. 152
Writing styles	p. 157
Finishing: concerns and criteria?	p. 202
Go forth and do...?	p. 207
About the authors	p. 208
Notes	p. 210
References	p. 217
Index	p. 240
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