Exceptional Customer Service : Exceed Customer Expectations to Build Loyalty and Boost Profits

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Exceptional Customer Service : Exceed Customer Expectations to Build Loyalty and Boost Profits by Ford, Lisa; McNair, David; Perry, William; Hsieh, Tony, 9781440504358
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  • ISBN: 9781440504358 | 1440504350
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  • Copyright: 9/1/2009

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In today's market, customer service is a key competitive advantage. Learn to expand your customer base when the industry is shrinking, use new media to reach consumers, and make a lasting, great impression on customers. When businesses are fighting to survive, creating a great experience for customers isn't just important it's essential.