The Financial Activist Playbook 8 Strategies for Everyday People to Reclaim Wealth and Collective Well-Being

The first and only comprehensive resource designed to empower everyday people with insider knowledge on moving money for a more equitable economy.

The money myths end here. 

We don’t need to choose between creating meaningful wealth for ourselves and our families today, or supporting social movements creating a better tomorrow. We don’t all need to become certified financial “experts” to be economically empowered and make a real difference in our communities. And we’re far from powerless when it comes to changing the financial system, just because we don’t happen to belong to the 1%. Quite the opposite.

Financial activism is how everyday people radically reimagine money as a tool for widespread well-being, instead of a weapon of absurdly increasing inequality. It’s the antidote to traditional finance that evokes confusion, trauma, and (in the best-case scenario) straight-up boredom. It’s how we—the underestimated—collectively resist systems that cause harm to people and the planet for the sake of profit, reclaim wealth that’s been stolen, and redesign our relationships with capital and one another, in ways big and small.

Going beyond tried financial literacy, The Financial Activist Playbook offers eight accessible, actionable, “choose-your-own-adventure” strategies for readers to experiment with. Drawing on timely insider knowledge from the worlds of impact investing, social justice, and more, Rashid illuminates a treasure trove of stories: demonstrating how people power can flow big bucks out of extractive industries, and into the economy of care and abundance we deserve. 

Playbook readers will be equipped to start visualizing and influencing the unique networks of wealth all around each of us, with strategies like

• Shifting collective budgets and bank dollars;
• Flexing our role as everyday philanthropists;
• Leveraging the magic of community investment;
• And so much more. 

Laced with refreshing humor, empowering exercises, and a steadfast commitment to truth-telling, Rashid takes readers on an energizing ride of financial possibility and practicality that will reverberate for generations to come.

Jasmine Rashid, who is a young woman of color, has served for five years as director of impact for the Candide Group, which is a leading investment advisor group that “works with families, foundations, and other investors who believe that finance can serve as a tool of empowerment rather than a weapon of extraction.” Previously, Jasmine served as a national organizer with the #FamiliesBelongTogether Coalition, constructed a comprehensive financial activist campaign strategy for the national nonprofit Hip Hop Caucus, and organized the largest non-violent protest in support of racial justice in the history of Farmingdale, NY. Jasmine is also a fellow of The Just Economy Institute.