Foundations of Business Economics

Foundations of Business Economicsexplains microeconomic analysis in terms of real business situations. The underlying theme of the book is the way in which markets link together interdependent activities and how they confront and solve problems of information. Foundations of Business Economicscovers a wide range of issues including the business environment, product markets, factor markets, general equilibrium and the economics way of thinking. Mathematics and technical detail are kept to a minimum, making the book easily accessible to the general reader. It is particularly valuable for those with interests on the human side of the industry.