The Future of Work: Managing in the Age of AI

In his insightful book, 'The Future of Work: Managing in the Age of AI,' Nicos Rossides offers a comprehensive exploration of how artificial intelligence is transforming the workplace and redefining the essence of work itself. This book takes the reader on a journey from the earliest forms of human labor to a future where AI's influence permeates every aspect of economic activity. Rossides meticulously examines the shift from rigid job structures to a new era where adaptability and fluidity in skills and workflows are paramount.

The book confronts the profound implications of AI's dominant role, prompting a reassessment of the meaning and purpose of work in our lives. Rossides doesn't just analyze these shifts; he provides a roadmap for managers and leaders to navigate this new terrain. He advocates for a strategic integration of AI, emphasizing sustainability, ethical practices, and a human-centric approach.

Beyond just managerial strategies, Rossides calls for a fundamental rethinking of our work-life priorities, encouraging a pursuit of fulfillment that transcends traditional career aspirations. This expanded focus includes a critical examination of how AI can augment human capabilities while preserving core values that enrich both our professional and personal lives.

Rich in research and filled with practical advice, 'The Future of Work: Managing in the Age of AI' is an essential guide for anyone looking to understand and thrive in this new era. It's a compelling read for business leaders, managers, and professionals who aspire to create workplaces that balance technological advancement with the enduring principles of human dignity and collective well-being.

Dr. Nicos Rossides is an accomplished CEO, management consultant, and startup mentor with a rich background in both academia and industry. He co-owns MASMI Research Group, a marketing insights agency with an extensive network in Central/Eastern Europe and the Middle East, and co-founded DMR, a digital marketing insights agency in London, where he now chairs the Advisory Board. As CEO of CREF Business Ventures, he mentors academic spinoffs, drawing on his vast experience in senior roles at organizations with a global footprint, like Medochemie and Synovate. An alumnus of Kyoto University with a Doctor of Engineering, he began his studies as a Fulbright scholar in the U.S. From academia, he transitioning to marketing insights where he assumed global leadership roles for more than two decades. Dr. Rossides has authored several books, including Engaging the Workforce: The Grand Management Challenge of the 21st Century (Routledge/Taylor & Francis, 2023); Eureka to Market: A Guide for Academic Entrepreneurs (Stoic Owl Press, 2023) and Exploring Japanese Culture: Not Inscrutable After All (Matador, 2020).