Global Meetings and Exhibitions
, by Carol Krugman (The George P. Johnson Company, MA ); Rudy R. Wright
- ISBN: 9780471699408 | 0471699403
- Cover: Hardcover
- Copyright: 10/1/2006
Global Meetings and Exhibitions is the result of two decades worth of planning, managing, and executing multinational, multicultural events across the globe. The distinguished authors have culled their world-class advice into a single, complete resource for the next generation of meeting professionals. This comprehensive guide offers everything you need to know, including the skills in multinational operations capabilities and cross-cultural awareness that are critical in today's marketplace.
CAROL KRUGMAN, CMP, CMM, is Director of Client Services for The George P. Johnson Company in North Easton, Massachusetts. Formerly president and CEO of Krugman Group International Inc., a global meeting management company, she is a frequent speaker on international meetings both in the United States and abroad.
RUDY R. WRIGHT, CMP, is a professional event organizer, filmmaker, and author. He is a founding member and past president of Meeting Professionals International. He is the author of The Meeting Spectrum: An Advanced Guide for Meeting Professionals, and has served in editorial capacities for Successful Meetings and Incentive Travel International, Meeting News, The Meeting Professional, and Proceedings of the International Summit on Professional/Association Education.
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| Foreword | xv | ||||
| Preface | xvii | ||||
| Acknowledgments | xxi | ||||
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| Appendix 1 Major Meeting Industry Associations and Organizations | 197 | (2) | |||
| Appendix 2 Meeting Software and Services | 199 | (5) | |||
| Appendix 3 Checklists | 204 | (20) | |||
| Appendix 4 Criteria for Venue Selection | 224 | (2) | |||
| Appendix 5 Sample Quiz | 226 | (2) | |||
| Appendix 6 Program Guidelines for Global Meetings | 228 | (1) | |||
| Appendix 7 Guidelines for Hosting International Visitors | 229 | (2) | |||
| Appendix 8 Glossary of International Financial Terms | 231 | (2) | |||
| Appendix 9 Sample Schedules | 233 | (7) | |||
| Appendix 10 Budget Worksheet | 240 | (1) | |||
| Appendix 11 Forms | 241 | (3) | |||
| Appendix 12 Case Studies | 244 |
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