Hair and Hair Care

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Hair and Hair Care by Johnson; Dale H., 9780824793654
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  • ISBN: 9780824793654 | 082479365X
  • Cover: Hardcover
  • Copyright: 3/7/1997

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Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory and market research techniques for optimum consumer satisfaction; and more.
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