How to Write a Winning Business Report

Dr. Joseph R. Mancuso is the founder and director of The Center for Entrepreneurial Management, Inc. (CEM), the world's largest nonprofit membership association of small-company presidents. He is also the founder of The Chief Executive Officers Clubs (CEO), an organization of CEOs who run businesses with sales between $1 million and $50 million annually.

As a "compulsive entrepreneur," he has launched seven businesses, and he serves as a board member and advisor for a score of entrepreneurial ventures. Dr. Mancuso holds a bachelor of science degree in electrical engineering from Worcester Polytechnic Institute and an MBA from the Harvard Business School, and he earned a doctorate in education from Boston University. He is the author of fifteen books, including Fun and Guts; The Entrepreneur's Philosophy; his classic best seller, How to Start, Finance, and Manage Your Own Small Business, now in its second edition; and his current best seller, How to Prepare and Present a Business Plan. Articles by Dr. Mancuso have been published in such diverse magazines as Playboy, The Harvard Business Review, and The Journal of Small Business.

Dr. Mancuso is a popular luncheon speaker and has appeared on numerous TV and radio programs. As a lecturer, he has delivered major seminars in thirteen foreign countries as well as in more than one hundred U.S. cities.

Contents

Introduction

1 The Perfect Business Plan
2 Romancing the Money Men
3 How to Write an 11
4 What Is a Business Plan?
5 How a Business Plan Is Read
6 Writing a Business Plan
7 The Entrepreneur's Life Cycle
8 Capital: Where It Is and How to Get It
9 Facts About Small Business and the U.S. Small Business Administration

APPENDIXES

A Checklist for Starting a Successful Business
B Information Questionnaire
C Suggested Outline of a Business Plan
D Sample Business Plans
E Sample Partnership Agreement and Corporate Checklist
F Blank Forms for Projection of Financial Statements
G Actual Business Plans
H Sources of Help for Entrepreneurs
I Glossary

Afterword
Index

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