Innovation Tournaments : Creating and Selecting Exceptional Opportunities
, by Terwiesch, Christian- ISBN: 9781422152225 | 1422152227
- Cover: Hardcover
- Copyright: 6/7/2009
Managers, entrepreneurs, and venture capitalists all seek to maximize the financial returns from innovation, and profits are driven largely by the quality of the opportunities they pursue. Based on a structured and process-driven approach "innovation tournaments" this book demonstrates how to systematically identify exceptional opportunities for innovation.