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Interactive Project Management Pixels, People, and Process

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Interactive Project Management Pixels, People, and Process by Lyons, Nancy; Wilker, Meghan, 9780321815156
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  • ISBN: 9780321815156 | 0321815157
  • Cover: Paperback
  • Copyright: 4/12/2012
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As an industry, interactive is different. While the work entails elements of software development, marketing, and advertising, it's neither purely technical nor traditional "agency" work. Because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide, and the methods of delivery vary. Enter the Geek Girls Guide. Nancy Lyons and Meghan Wilker don't just tell you how to deliverdigital work, they demonstrate how to thinkabout it. Interactive Project Managementhelps clients, agencies, and industry professionals better understand the critical role of the interactive project manager, and presents a collaborative, people-focused approach to delivering high-quality digital work. This concise volume helps build understanding across all stakeholders in interactive work, and most importantly, it won't put you to sleep.

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