Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods

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Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods by Emma O'Brien, 9781615208302
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  • ISBN: 9781615208302 | 1615208305
  • Cover: Nonspecific Binding
  • Copyright: 9/30/2010

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Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.
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