The Law of Reputation and Brands in the Asia Pacific

Efforts to expand the scope of legal protection given to reputation and brands in the Asia Pacific region have led to considerable controversy. Written by a variety of experts, the essays in this book consider the developing law of reputation and brands in a fraught area.

Andrew T. Kenyon is a professor of law and Deputy Dean at the Melbourne Law School, University of Melbourne, where he is also Joint Director of the Centre for Media and Communications Law. Ng-Loy Wee Loon is a professor at the National University of Singapore Law Faculty and the Director of its LLM (IP and Technology) programme. Megan Richardson is a professor of law at the Melbourne Law School, University of Melbourne, where she is also Joint Director of the Centre for Media and Communications Law, and Associate Director- Law of the Intellectual Property Research Institute of Australia.