Managerial Economics Applications, Strategies

This book seeks to train learners to think analytically in a business context. Specifically, it uses over 300 real-world, managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integration of international issues.

Introduction
Introduction and Goals of the Firm
Fundamental Economic Concepts
Differential Calculus Techniques in Management
Demand and forecasting
Demand Analysis
Indifference Curve Analysis of Demand
Estimation of Demand
Problems in Applying the Linear Regression Model
Business and Economic Forecasting
Managing Exports
International Parity Conditions
Production And Cost
Production Economics
Maximization of Production Output Subject to a Cost Constraint
Production Decisions and Linear Programming
Cost Analysis
Long-Run Costs with Cobb-Douglas Production Function
Applications of Cost Theory
Mass Customization and the Learning Curve
Pricing And Output Decisions: Strategy And Tactics
Prices, Output, and Strategy: Pure and Monopolistic Competition
Price and Output Determination: Monopoly and Dominant Firms
Price and Output Determination: Oligopoly
Game-Theoretic Rivalry: Best-Practice Tactics
Capacity Planning and Pricing Against a Low-Cost Competitor: A Case Study of Piedmont Airlines and People Express
Pricing Techniques and Analysis
Revenue Management
Pricing of Joint Products and Transfer Products
ORganizational Architechture And Institutional Economics
Contracting, Governance, and Organizational Form
Optimal Mechanism Design
Externalities
Government Regulation
Long-Term Investment Decisions And Risk Management
Long-Term Investment Analysis
Decisions Under Risk and Uncertainty
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Managerial Economics Applications, Strategies and Tactics with Economic Applications

Summary

Table of Contents

Supplemental Materials