Managing Business Networks : An Inquiry into Managerial Knowledge in the Multimedia Industry

, by Prange, Christiane

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ISBN: 9780820435121 | 0820435120
Cover: Paperback
Copyright: 6/1/1999

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Supplemental Materials

Part I Introduction

The challenge of network organizations - An introductory survey

(4)

Philosophy-of-science assumptions

(4)

Nominal definitions, and structure of the thesis

(10)

Part II Business Networks - Empirical Evidence and Theoretical Explanations

Business networks as a new organizational form

(45)

New organizational forms as a response to environmental changes

(20)

From production to information society, and the emergence of new organizational forms

(6)

Empirical trends in cooperative and networking activities

(14)

Networking between markets and hierarchies

(25)

Managing business networks: Requirements for scientific research and managerial practice

(37)

Requirements for a theory of business network management

(1)

`Scientific' knowledge about the management of business networks

(28)

Economic theories

(7)

Dependence theories

(4)

Environmental adaptation theories

(13)

Relevance of `scientific' knowledge about business networks

(7)

Summary and conclusions of Part II

101

(4)

Part III The Knowledge Base of Network Management - From `Scientific' to `Subjective' Theories

Assumption about rationality and knowledge

105

(25)

Rationality and its limits

105

(5)

`Bounded rationality' and beyond

110

(6)

Rationality as subjective construction

116

(14)

Subjective theories as the basis of business network management

130

(28)

Introduction to subjective theories

130

(15)

Definition and a brief history of subjective theories

130

(8)

Status of subjective theories

138

(3)

Functions of subjective theories

141

(4)

The development of subjective theories

145

(13)

Traditional perspectives of individual and organizational learning

145

(9)

Learning in communities of practice

154

(4)

Summary and conclusions of Part III

158

(4)

Part IV An inquiry into managers' subjective network theories in the multimedia industry

Introduction to the empirical study

162

(11)

Industry choice and industry structure

162

(9)

Research questions

171

(2)

A business network between multimedia companies

173

(106)

Introduction

173

(8)

Design of the study

181

(16)

Methodological considerations, and choice of method(s)

181

(11)

Choice of sample and instrumentation

192

(2)

Data analysis

194

(3)

Managers' subjective network theories

197

(82)

Network categories: How managers define networks, motives, and strategic relevance of cooperative relations

198

(15)

Network management: What managers perceive as important variables of business network management

213

(1)

One network culture, one understanding?--the example of mediaWays

213

(12)

Trust versus contractual relations in business networks--the example of bsmedic

225

(14)

Coordination and information policies in business networks--the example of Pixelpark

239

(10)

Intermediate summary--Managers' SNT on business network management processes

249

(1)

Network knowledge: How network managers (say they) come to know

250

(29)

Summary and conclusion of Part IV

279

(4)

Part V Summary, Discussion, and Implications

Summary and methodological evaluation

283

(8)

Summary of the study

283

(4)

Evaluation of the methodological procedure

287

(4)

Discussion and Implications

291

The relevance of research into subjective network theories and implications for managerial practice

291

Implications for researchers

294

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Managing Business Networks : An Inquiry into Managerial Knowledge in the Multimedia Industry

Table of Contents

Supplemental Materials