The Manual of Strategic Planning for Museums

While some view strategic planning with trepidation, it is one of a museum's strongest tools for improving quality, motivating staff and Board members, adapting to environmental changes, and preparing the groundwork for future initiatives. The Manual of Strategic Planning for Museums offers proven methods for successful strategic planning in museums from two experienced leaders in the field.

Why conduct a strategic plan?	p. 1
Who : the structure of strategic planning	p. 17
How : the methods of strategic planning	p. 43
From problems to strategies	p. 71
The strategic planning retreat	p. 79
Writing the plan	p. 91
Implementing the plan	p. 105
Evaluating the plan	p. 115
Conclusion : what can go wrong and how to fix it	p. 129
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The Manual of Strategic Planning for Museums

Summary

Table of Contents

Supplemental Materials