Marketing Led - Sales Driven: How Successful Businesses Use the Power of Marketing Plans And Sales Execution to Win in the Marketplace

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Marketing Led - Sales Driven: How Successful Businesses Use the Power of Marketing Plans And Sales Execution to Win in the Marketplace by Sirsi, Ajay, 9781412021784
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  • ISBN: 9781412021784 | 1412021782
  • Cover: Paperback
  • Copyright: 2/14/2005

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    $38.57
The American Marketing Association has identified the pressing need for Sales and Marketing to work together as a strategic topic for business organizations. This book is for the professional looking to bridge the Sales - Marketing gap by harnessing the power of Marketing Plans and Sales executions.
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