- ISBN: 9780071374293 | 0071374299
- Cover: Hardcover
- Copyright: 10/17/2001
The groundbreaking follow-up to the international bestsellershy;shy;a hands-on guide to putting McKinsey techniques to work in your organizationMcKinsey & Company is the most respected and most secretive consulting firm in the world, and business readers just can't seem to get enough of all things McKinsey. Now, hot on the heels of his acclaimed international bestsellerThe McKinsey Way, Ethan Rasiel brings readers a powerful new guide to putting McKinsey concepts and skills into actionshy;shy;The McKinsey Mind. While the first book used case studies and anecdotes from former and current McKinseyites to describe how "the firm" solves the thorniest business problems of their A-list clients,The McKinsey Mindgoes a giant step further. It explains, step-by-step, how to use McKinsey tools, techniques and strategies to solve an array of core business problems and to make any business venture more successful.Designed to work as a stand-alone guide or together withThe McKinsey Way,The McKinsey Mindfollows the same critically acclaimed style and format as its predecessor. In this book authors Rasiel and Friga expand upon the lessons found inThe McKinsey Waywith real-world examples, parables, and easy-to-do exercises designed to get readers up and running.