Media Literacies A Critical Introduction

Media Literacies: A Critical Introduction traces the history of media literacy and grapples with the fresh challenges posed by the convergent media of the 21st century. The book provides a much-needed guide to what it means to be literate in today's media-saturated environment. Updates traditional models of media literacy by examining how digital media is utilized in today's convergent culture Explores the history and emergence of media education, the digitally mediated lives of today's youth, digital literacy, and critical citizenship Complete with sidebar commentary written by leading media researchers and educators spotlighting new research in the field and an annotated bibliography of key texts and resources

is Associate Professor and Chair of Education Programs at Lakehead University, Orillia. He is co-author of Reading Youth Writing: 'New' Literacies, Cultural Studies and Education (2008), and the former Director of Education of Young People's Press, a youth-oriented non-profit news service. is Assistant Professor in the School of Communication at Simon Fraser University, and the former Director of Education at Pacific Cinmathque, Western Canada's leading film institute. He has published articles in the Review of Education, Pedagogy and Cultural Studies, Sociology Compass, the Journal of Curriculum Theorizing, the Canadian Journal of Education, Taboo: The Journal of Culture and Education, and various edited collections.

Preface	p. ix
What is Media Literacy?	p. 1
Media Literacy 2.000	p. 4
Natives and Aliens	p. 7
Media Education has a History to Draw On	p. 9
Media Education in the Twenty-First Century	p. 12
Children's Media Lives	p. 17
Researching Young People in Mediated Environments	p. 19
Getting Older Faster, Staying Younger Longer	p. 20
Life Inside a Media Wonderland	p. 23
Inequities and Parents' Worries about Media Use	p. 25
Media Concentration and the Big Four	p. 28
Creating Cradle-to-Grave Consumers	p. 30
Conclusion	p. 33
Media as Public Pedagogy	p. 35
Media as Threat	p. 37
Media as a Form of Public Pedagogy	p. 39
New Learning Horizons	p. 41
Debating Dangerous Screens	p. 43
The Merits of Television for Education	p. 46
Children's Learning Television	p. 48
SIDEBAR: An Inconvenient Truth as public pedagogy	p. 50
Public Service Announcements, Entertainment Education, and Culture Jamming	p. 53
Bricolage	p. 58
SIDEBAR: Pre-teen girls and popular music	p. 60
Media Literacy 101	p. 63
A Demand for New Heuristics	p. 65
Cultural Life	p. 67
Production	p. 68
SIDEBAR: Moral makeovers: Reality television and the good citizen	p. 69
Text	p. 76
Audience	p. 84
SIDEBAR: Children's media encounters in contemporary India: Leisure and learning	p. 88
Cultural Life	p. 92
SIDEBAR: The Simpsons: Not such a dumb show after all!	p. 95
Media Production and Youth Agency	p. 100
What Creative Work Adds to Media Education: Production as Praxis	p. 101
SIDEBAR: Youth cultural production and creative economies	p. 102
SIDEBAR: Assessing learning from practical media production at an introductory level: The role of writing	p. 106
What does Production Mean?	p. 110
How is Production a Form of Agency?	p. 112
SIDEBAR: Youth as knowledge producers in community-based video in the age of AIDS	p. 119
SIDEBAR: Youth Radio	p. 126
Literacies: New and Digital	p. 137
What does it Mean to be 'Literate' Today?	p. 137
Expanded Literacies	p. 139
New Literacies and New Ways of Thinking and Doing	p. 141
Digital Literacies and 'Top-Down' Approaches	p. 144
The Role of Learning Environments in Relation to Digital Literacies	p. 146
Media Literacy 2.0: Contemporary Media Practices and Expanded Literacies	p. 151
Media Literacy 2.0: The Seven Cs of Contemporary Youth Media Practices	p. 153
SIDEBAR: Learning in Second Life	p. 156
SIDEBAR: Immersive advertising and children's game spaces	p. 164
SIDEBAR: Rethinking media literacy through video game play	p. 175
SIDEBAR: Understanding remix and digital mashup	p. 180
SIDEBAR: YAHAnet: Youth, the Arts, HIV and AIDS network	p. 184
Conclusion	p. 190
Critical Citizenship and Media Literacy Futures	p. 191
Thinking, Judging, and Critical Citizenship	p. 195
Last Words	p. 200
References	p. 203
Index	p. 217
Table of Contents provided by Ingram. All Rights Reserved.

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Media Literacies A Critical Introduction

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