Media Messages and Public Health : A Decisions Approach to Content Analysis
, by Jordan, Amy; Kunkel, Dale; Manganello, Jennifer; Fishbein, MartinNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780203887349 | 0203887344
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- Copyright: 10/30/2008
Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors.