Mediacology : A Multicultural Approach to

Traditional media literacy models are mostly left-brained, inherited from the legacy of alphabetic literacy, the Gutenberg press revolution, and industrial mass media production. New digital media radically alter the environment: their nonlinear, multisen

Pretext: A User's Guide to Mediacology
Media Permaculture	p. 1
War of the (Mediated) Worlds	p. 21
Mediaspheric Niches	p. 39
Mapping Mediacological Niches	p. 49
Reality 2.0	p. 57
Lost in Splace	p. 71
Age of Feedback	p. 87
The Meme of Memes: Information as Objects	p. 95
Media Lit's Mediacological Niche	p. 111
Community as Text: Beyond Classrooms	p. 123
Traduttore, Traditore-Translator, Traitor	p. 141
Conclusion: Mending the Media Wheel	p. 149
Redesigning Media Literacy	p. 157
Bibliography	p. 171
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Mediacology : A Multicultural Approach to Media Literacy in the Twenty-first Century

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Table of Contents

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