- ISBN: 9780071364324 | 0071364323
- Cover: Hardcover
- Copyright: 7/24/2001
"THE MCGRAW-HILL EXECUTIVE MBA SERIES" ""Executive education is suddenly every CEO's favorite strategic weapon."" "--BusinessWeek" Now repackaged in easily transportable paperback editions, these informative titles--written by frontline executive education professors and modeled after the programs of the nation's top business schools--will find new popularity with today's on-the-go, every-second-counts executive.