- ISBN: 9780030974533 | 0030974534
- Cover: Paperback
- Copyright: 1/1/1994
Preface | p. xxi |
Geting Acquainted with Economics | p. 1 |
What is Economics? | p. 3 |
Ideas for Beyond the Final Exam | p. 4 |
Inside the Economist's Tool Kit | p. 8 |
Summary | p. 12 |
Key Terms | p. 13 |
Questions for Review | p. 13 |
Using Graphs: A Review | p. 13 |
Graphs Used in Economic Analysis | p. 13 |
Two-Variable Diagrams | p. 13 |
The Definition and Measurement of Slope | p. 14 |
Rays Through the Origin and 45[degree] Lines | p. 16 |
Squeezing Three Dimensions Into Two: Contour Maps | p. 17 |
Summary | p. 18 |
Key Terms | p. 18 |
Questions for Review | p. 18 |
Scarcity and Choice: The Economic Problem | p. 19 |
Issue: What to Do with the Budget Surplus? | p. 20 |
Scarcity, Choice, and Opportunity Cost | p. 20 |
Scarcity and Choice for a Single Firm | p. 22 |
Scarcity and Choice for the Entire Society | p. 24 |
Issue Revisited: Allocating the Budget Surplus | p. 25 |
The Concept of Efficiency | p. 25 |
The Three Coordination Tasks of Any Economy | p. 26 |
Specialization Fosters Efficient Resource Allocation | p. 27 |
Specialization Leads to Exchange | p. 28 |
Markets, Prices, and the Three Coordination Tasks | p. 29 |
Last Word: Don't Confuse Ends with Means | p. 30 |
Summary | p. 31 |
Key Terms | p. 31 |
Questions for Review | p. 31 |
Supply and Demand: An Initial Look | p. 33 |
Puzzle: What in the World Happened to Those Asian Currencies? | p. 34 |
The Invisible Hand | p. 34 |
Demand and Quantity Demanded | p. 35 |
Supply and Quantity Supplied | p. 39 |
Supply and Demand Equilibrium | p. 42 |
Effects of Demand Shifts on Supply-Demand Equilibrium | p. 44 |
Puzzle Revisited: The Fall of the Rupiah | p. 45 |
Supply Shifts and Supply-Demand Equilibrium | p. 45 |
Fighting the Invisible Hand: The Market Fights Back | p. 47 |
A Simple but Powerful Lesson | p. 52 |
Summary | p. 52 |
Key Terms | p. 53 |
Questions for Review | p. 53 |
The Building Blocks of Demand and Supply | p. 57 |
Consumer Choice: Individual and Market Demand | p. 59 |
Paradox: Should Water Be Worth More Than Diamonds? | p. 60 |
Scarcity and Demand | p. 60 |
Utility: A Tool to Analyze Purchase Decisions | p. 61 |
Consumer Choice as a Trade-Off: Opportunity Cost | p. 67 |
Resolving the Diamond-Water Paradox | p. 70 |
From Individual Demand Curves to Market Demand Curves | p. 71 |
Summary | p. 73 |
Key Terms | p. 73 |
Questions for Review | p. 73 |
Analyzing Consumer Choice Graphically: Indifference Curve Analysis | p. 74 |
Geometry of Available Choices: The Budget Line | p. 74 |
What the Consumer Prefers: Properties of the Indifference Curve | p. 76 |
The Slopes of Indifference Curves and Budget Lines | p. 77 |
Summary | p. 80 |
Key Terms | p. 81 |
Questions for Review | p. 81 |
Demand and Elasticity | p. 83 |
Issue: Will Taxing Cigarettes Make Teenagers Stop Smoking? | p. 84 |
Elasticity: The Measure of Responsiveness | p. 84 |
Price Elasticity of Demand: Its Effect on Total Revenue and Total Expenditure | p. 88 |
Issue Revisited: Will a Cigarette Tax Decrease Teenage Smoking Significantly? | p. 90 |
What Determines Demand Elasticity? | p. 91 |
Elasticity as a General Concept | p. 91 |
Changes in Demand: Movements Along the Demand Curve Versus Shifts in the Demand Curve | p. 94 |
The Time Period of the Demand Curve and Economic Decision Making | p. 95 |
Real-World Application: Polaroid Versus Kodak | p. 96 |
Summary | p. 97 |
Key Terms | p. 98 |
Questions for Review | p. 98 |
How Can We Find a Legitimate Demand Curve from the Statistics? | p. 99 |
An Illustration: Did the Advertising Program Work? | p. 100 |
How Can We Find a Legitimate Demand Curve from the Statistics? | p. 100 |
Production, Inputs, and Cost: Building Blocks for Supply Analysis | p. 103 |
Puzzle: Right and Wrong Ways to Determine When Larger Firms Are More Efficient | p. 104 |
Short-Run Versus Long-Run Costs: What Makes an Input Variable? | p. 105 |
Production, Input Choice, and Cost with One Variable Input | p. 106 |
Multiple Input Decisions: The Choice of Optimal Input Combinations | p. 110 |
Cost and Its Dependence on Output | p. 113 |
Economies of Scale | p. 118 |
Resolving the Economies of Scale Puzzle | p. 121 |
Summary | p. 124 |
Key Terms | p. 124 |
Questions for Review | p. 124 |
Production Indifference Curves | p. 125 |
Characteristics of the Production Indifference Curves, or Isoquants | p. 126 |
The Choice of Input Combinations | p. 126 |
Cost Minimization, Expansion Path, and Cost Curves | p. 127 |
Effects of Changes in Input Prices | p. 128 |
Summary | p. 129 |
Key Terms | p. 129 |
Questions for Review | p. 129 |
Output, Price, and Profit: The Importance of Marginal Analysis | p. 131 |
Two Puzzles | p. 132 |
Price and Quantity: One Decision, Not Two | p. 133 |
Total Profit: Keep Your Eye on the Goal | p. 133 |
Marginal Analysis and Maximization of Total Profit | p. 138 |
Generalization: The Logic of Marginal Analysis and Maximization | p. 143 |
Puzzles Resolved: Marginal Analysis in Real Decision Problems | p. 145 |
Conclusion: The Fundamental Role of Marginal Analysis | p. 148 |
The Theory and Reality: A Word of Caution | p. 149 |
Summary | p. 149 |
Key Terms | p. 149 |
Questions for Review | p. 149 |
The Relationships Among Total, Average, and Marginal Data | p. 150 |
Graphical Representation of Marginal and Average Curves | p. 151 |
Markets, from Competition to Monopoly: Virtues and Vices | p. 153 |
The Firm and the Industry Under Perfect Competition | p. 155 |
Puzzle: Pollution Reduction Incentives That Actually Increase Pollution | p. 156 |
Perfect Competition Defined | p. 156 |
The Competitive Firm | p. 157 |
The Competitive Industry | p. 162 |
Perfect Competition and Economic Efficiency | p. 168 |
Puzzle Resolved: Which Is Better to Cut Pollution--The Carrot or the Stick? | p. 169 |
Summary | p. 171 |
Key Terms | p. 171 |
Questions for Review | p. 171 |
The Price System and the Case for Free Markets | p. 173 |
Puzzle: How High Should the Price to Cross the San Francisco-Oakland Bay Bridge Be? | p. 174 |
Efficient Resource Allocation and Pricing | p. 174 |
Scarcity and the Need to Coordinate Economic Decisions | p. 178 |
How Perfect Competition Achieves Efficiency | p. 185 |
San Francisco Bridge Pricing Revisited | p. 189 |
Toward Assessment of the Price Mechanism | p. 191 |
Summary | p. 191 |
Key Terms | p. 191 |
Questions for Review | p. 191 |
Monopoly | p. 193 |
Puzzle: Competition in Local Telephone Service Markets? | p. 194 |
Monopoly Defined | p. 194 |
The Monopolist's Supply Decision | p. 197 |
Can Anything Good Be Said About Monopoly? | p. 202 |
Price Discrimination Under Monopoly | p. 203 |
The Puzzle Resolved: Competitive Local Telephone Service | p. 206 |
Summary | p. 207 |
Key Terms | p. 207 |
Questions for Review | p. 207 |
Between Competition and Monopoly | p. 209 |
Some Puzzling Observations | p. 210 |
Monopolistic Competition | p. 211 |
The Puzzle Resolved: Explaining the Abundance of Retailers | p. 214 |
Oligopoly | p. 215 |
The Puzzle Resolved: Why Oligopolists Advertise but Perfectly Competitive Firms Generally Do Not | p. 215 |
The Puzzle Resolved: The Kinked Demand Curve Model | p. 221 |
Monopolistic Competition, Oligopoly, and Public Welfare | p. 226 |
A Glance Backward: Comparing the Four Market Forms | p. 228 |
Summary | p. 229 |
Key Terms | p. 229 |
Questions for Review | p. 229 |
The Market Mechanism: Shortcomings and Remedies | p. 231 |
Puzzle: Why Are Health-Care Costs in Canada Rising? | p. 232 |
What Does the Market do Poorly? | p. 232 |
Efficient Resource Allocation: A Review | p. 232 |
Externalities: Getting the Prices Wrong | p. 234 |
Provision of Public Goods | p. 237 |
Allocation of Resources Between Present and Future | p. 238 |
Market Failure and Government Failure | p. 240 |
The Cost Disease of the Service Sector | p. 242 |
The Puzzle Resolved: Explaining the Rising Costs of Canadian Health Care | p. 246 |
Some Other Sources of Market Failure | p. 246 |
The Market System On Balance | p. 248 |
Epilogue: The Unforgiving Market, Its Gift of Abundance, and Its Dangerous Friends | p. 249 |
Summary | p. 249 |
Key Terms | p. 250 |
Questions for Review | p. 250 |
Microeconomics of "The New Economy": Innovation and Growth | p. 251 |
The Big Puzzle: What Accounts for the Free Market's Incredible Growth Record? | p. 252 |
What's New About the New Economy? | p. 254 |
Solving the Big Puzzle: Why Do All Rival Economic Systems Trail So Far Behind Free-Market Growth Rates? | p. 261 |
The Firm and Innovation | p. 262 |
Three Growth-Creating Properties of Innovation | p. 265 |
Do Free Markets Spend Enough on R&D Activities? | p. 268 |
Conclusion: The New Economy and the Innovation Assembly Line | p. 272 |
Summary | p. 272 |
Key Terms | p. 273 |
Questions for Review | p. 273 |
Real Firms and Their Financing: Stocks and Bonds | p. 275 |
What in the World Happened to the Stock Market? | p. 276 |
The Stock Market's Unpredictability | p. 276 |
Corporations and Their Financing | p. 277 |
Financing Corporate Activity: Stocks and Bonds | p. 279 |
Buying Stocks and Bonds | p. 282 |
Stock Exchanges and Their Functions | p. 284 |
Speculation | p. 287 |
Puzzle #2 Resolved: Unpredictable Stock Prices as "Random Walks" | p. 290 |
Puzzle #1: Redux: The Boom and Bust of the U.S. Stock Market | p. 292 |
Summary | p. 293 |
Key Terms | p. 294 |
Questions for Review | p. 294 |
The Distribution of Income | p. 295 |
Pricing the Factors of Production | p. 297 |
The Principle of Marginal Productivity | p. 298 |
Inputs and Their Derived Demand Curves | p. 299 |
Investment, Capital, and Interest | p. 300 |
The Determination of Rent | p. 305 |
Payments to Entrepreneurship: Are Profits Too High or Too Low? | p. 311 |
Criticisms of Marginal Productivity Theory | p. 314 |
Summary | p. 315 |
Key Terms | p. 316 |
Questions for Review | p. 316 |
Discounting and Present Value | p. 316 |
Summary | p. 318 |
Key Terms | p. 318 |
Questions for Review | p. 318 |
Labor: The Human Input | p. 319 |
Issue: Do Cheap Foreign Labor and Technological Progress Contribute to Lagging Wages? | p. 321 |
Wage Determination in Competitive Labor Markets | p. 321 |
The Supply of Labor | p. 324 |
Why Do Wages Differ? | p. 328 |
Unions and Collective Bargaining | p. 334 |
Issue Revisited: Foreign Competition, Technology, and American Jobs: Are Union Fears Justified? | p. 340 |
Summary | p. 341 |
Key Terms | p. 341 |
Questions for Review | p. 341 |
Poverty, Inequality, and Discrimination | p. 343 |
Issue: Ending Welfare as We Knew It | p. 344 |
The Facts: Poverty | p. 344 |
The Facts: Inequality | p. 347 |
Some Reasons for Unequal Incomes | p. 349 |
The Facts: Discrimination | p. 351 |
The Economic Theory of Discrimination | p. 351 |
The Optimal Amount of Inequality | p. 354 |
The Trade-Off Between Equality and Efficiency | p. 354 |
Policies to Combat Poverty | p. 356 |
Other Policies to Combat Inequality | p. 359 |
Policies to Combat Discrimination | p. 360 |
A Look Back | p. 361 |
Summary | p. 361 |
Key Terms | p. 362 |
Questions for Review | p. 362 |
The Government and the Economy | p. 363 |
Limiting Market Power: Regulation and Antitrust | p. 365 |
The Public Interest Issue: Monopoly Power Versus Mere Size | p. 366 |
Regulation | p. 367 |
What is Regulation and Who Regulates What? | p. 367 |
Puzzle: Why Do Regulators Often Raise Prices? | p. 368 |
Some Objectives of Regulation | p. 368 |
Two Key Issues That Face Regulators | p. 372 |
The Pros and Cons of "Bigness" | p. 375 |
Deregulation | p. 376 |
The Puzzle Revisited: The Reason Why Regulators Often Push Prices Upward | p. 379 |
Antitrust Laws and Policies | p. 380 |
The Antitrust Laws | p. 380 |
Measuring Market Power: Concentration | p. 382 |
A Crucial Problem for Antitrust: The Resemblance of Monopolization and Vigorous Competition | p. 386 |
Anticompetitive Practices and Antitrust | p. 386 |
Mergers and Competition | p. 388 |
Use of Antitrust Laws to Prevent Competition | p. 390 |
Concluding Observations | p. 391 |
Summary | p. 391 |
Key Terms | p. 392 |
Questions for Review | p. 392 |
Taxation and Resource Allocation | p. 395 |
Issue: Was the 2001 Tax Cut Sound Policy? | p. 396 |
The Level and Types of Taxation | p. 396 |
The Federal Tax System | p. 398 |
The State and Local Tax System | p. 401 |
The Concept of Equity in Taxation | p. 402 |
The Concept of Efficiency in Taxation | p. 404 |
Shifting the Tax Burden: Tax Incidence | p. 406 |
When Taxation Can Improve Efficiency | p. 409 |
Equity, Efficiency, and the Optimal Tax | p. 410 |
Issue Revisited: The Pros and Cons of the Bush Tax Cuts | p. 410 |
Summary | p. 411 |
Key Terms | p. 412 |
Questions for Review | p. 412 |
Externalities, the Environment, and Natural Resources | p. 415 |
The Economics of Environmental Protection | p. 416 |
Externalities: A Critical Shortcoming of the Market Mechanism | p. 416 |
Supply-Demand Analysis of Environmental Externalities | p. 422 |
Basic Approaches to Environmental Policy | p. 423 |
Two Cheers for the Market | p. 428 |
The Economics of Natural Resources | p. 429 |
Puzzle: Those Resilient Resource Supplies | p. 431 |
Economic Analysis: The Free Market and Pricing of Depletable Resources | p. 431 |
Actual Resource Prices in the 20th Century | p. 433 |
Growing Reserves of Exhaustible Resources: The Puzzle Revisited | p. 437 |
Summary | p. 437 |
Key Terms | p. 438 |
Questions for Review | p. 438 |
International Trade and Comparative Advantage | p. 441 |
Issue: How Can Americans Compete with "Cheap Foreign Labor"? | p. 442 |
Why Trade? | p. 443 |
International Versus Intranational Trade | p. 444 |
The Law of Comparative Advantage | p. 445 |
Issue Resolved: Comparative Advantage Exposes the "Cheap Foreign Labor" Fallacy | p. 448 |
Supply, Demand, and Pricing in World Trade | p. 449 |
Tariffs, Quotas, and Other Interferences with Trade | p. 450 |
Why Inhibit Trade? | p. 454 |
Other Arguments for Protection | p. 455 |
Can Cheap Imports Hurt a Country? | p. 458 |
A Last Look at the "Cheap Foreign Labor" Argument | p. 458 |
Summary | p. 460 |
Key Terms | p. 460 |
Questions for Review | p. 460 |
Glossary | p. 461 |
Index | p. 470 |
Table of Contents provided by Syndetics. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.
Digital License
You are licensing a digital product for a set duration. Durations are set forth in the product description, with "Lifetime" typically meaning five (5) years of online access and permanent download to a supported device. All licenses are non-transferable.
More details can be found here.