The Olympic Games Explained: A Student Guide to the Evolution of the Modern Olympic Games

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The Olympic Games Explained: A Student Guide to the Evolution of the Modern Olympic Games by Parry; Jim, 9780415346047
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  • ISBN: 9780415346047 | 0415346045
  • Cover: Nonspecific Binding
  • Copyright: 5/3/2005

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The Olympic Games Explained represents a comprehensive introduction to the central themes and background of the modern games. This includes a consideration of ancient games, the modern revival at the end of the 19th century and the progressive development of the games throughout the 20th century. The text considers a range of topics including the ancient Olympics, the media and the Olympics, and Olympic marketing and sponsorship.
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