The PDMA ToolBook 3 for New Product

The book is the third volume covering the best practices of product development and is a follow up to the successful PDMA ToolBook1 published in 2002, and PDMA ToolBook2 published in 2004. The ToolBooks cover a number of critical aspects of product development from the creation of the concept through development and design, to the final production, marketing and service. The contributors are members of the PDMA and in many cases hold key positions in firms such as 3M, KPMG Peat Marwick, AT & T,; Ingersoll-Rand, Oscar Mayer, and others. The ToolBooks are intended to be guides to the experienced product development professional on the various elements of successful product development and management.

Abbie Griffin is Professor of Business Administration at the University of Illinois at Urbana-Champaign.

Stephen M. Somermeyer is a Relationship Manager at YourEncore in Indianapolis, Indiana.

Contributors
Introduction
Tools for Engineering and Design.
TRIZ: The Theory of Inventive Problem Solving
Quality Function Deployment and the House of Quality
Tools To Improve Customer And Market Inputs To NPD.
Applying Trade-off Analysis to Get the Most from Customer Needs
The Slingshot: A Group Process for Generating Breakthrough Ideas
Integrating User Observations with Business Objectives to Drive Product Design
Market and Technology Attack Teams: Tools and Techniques for Developing the Next Breakthrough Platform Product
Segmenting Your Market so You Can Successfully Position Your New Product
Giving Your Product the Right Name
Using Assumptions-Based Models to Forecast New Product Introduction
Strategic Tools For Improving NPD Performance Across the Firm.
Intellectual Property and NPD
Mad Scientists or Brilliant Inventors? How to Keep Your Staff Running Like a Well-Oiled Invention Machine
Strategic Tools For Improving NPD Project Performance.
Formulating A Strategy for Codevelopment
Team Launch System (TLS): How to Consistently Build High-Performance Product Development Teams
Using a Rolling Wave for Fast and Flexible Development
Gaining Competitive Advantage by Leveraging Lessons Learned
Metrics that Matter to New Product Development
Appendices
The PDMA´s Body of Knowledge
The PDMA Glossary for New Product Development
Index
Table of Contents provided by Publisher. All Rights Reserved.

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The PDMA ToolBook 3 for New Product Development

Summary

Author Biography

Table of Contents

Supplemental Materials