The Professionals' Guide to Publishing: A Practical Introduction to Working in the Publishing Industry
, by Davies, Gill; Balkwill, RichardNote: Supplemental materials are not guaranteed with Rental or Used book purchases.
- ISBN: 9780749455415 | 0749455411
- Cover: Paperback
- Copyright: 3/28/2011
The Professional's Guide to Publishingis a practical introduction to working in the publishing industry. The authors provide an overview of its many functions, including editorial, production, sales and marketing, ensuring that the reader has a firm understanding of each department's responsibilities and how they work cross-functionally. They also examine current and enduring trends in publishing including networking, supply chains and e-publishing.