Readings in Mass Communication

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ISBN: 9780324017946 | 0324017944
Cover: Paperback
Copyright: 8/1/1999

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Readings in Mass Communication concentrates on exploring and explaining the fundamentals of mass media. Through a number of articles Weinstein explains the approach, process, and theory behind mass communication.

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THEORY IN THE PROCESS OF INQUIRY
CONCEPTUALIZING MASS SOCIETY
A THEORY OF MASS SOCIETY
FOUR THEORIES OF THE PRESS
MARXIST APPROACHES TO MEDIA STUDIES
CULTURE, COMMUNICATIONS, AND POLITICAL ECONOMY
CULTURAL IMPERIALISM AND CULTURAL IDENTITY
THE AFROCENTRIC IDEA

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Readings in Mass Communication

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