Sales Scripts That Sell

Whatever the scenario, effective salespeople know how to immediately establish customer rapport, build trust and self-confidence, overcome resistance and objections -- and win sales. Completely updated with all new material,Sales Scripts That Sellputs the most powerful selling scripts at readers' fingertips, providing solutions for a wide range of sales situations.An all-in-one training manual for every level of experience, the book is arranged by selling activity, including: Prospecting Controlling the sale Countering objections Handling stalls Closing Getting referrals. Complete with new scripts for e-mail and voicemail, this go-anywhere, easy-reference guide ensures that the language salespeople use is positive, effective, and on target. The book contains motivational introductions, warm-up exercises, memory joggers, and even "stage directions," with instructions on use and delivery. Proven, practical, and all new, this is a must-have book for sales professionals everywhere.

Teri Gamble and Michael Gamble (New Milford, NJ) are sales motivators and trainers who own their own company -- Interact Training Systems -- and whose training program case studies won Best of Show from GMAC Real Estate. They are the authors of three books and numerous articles on sales and communications.