Service Leadership

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What will motivate an organization’s employees to be fully engaged in the corporate purpose? How can a company be more supportive of each individual’s pursuit of workplace meaning? Service Leadership answers these questions and more.

“Service leadership” is the recognition and cultivation of the varied interests and beliefs of employees on their quest for purpose at work. An organization will not get the most out of its staff unless it respects each individual’s framework for the pursuit of meaning, which is often done in the context of spirituality and religion. Service leadership takes many forms and is not the same for everyone. People can and want to learn how to become service leaders.

Service Leadership shows how these ideas can be implemented through a detailed framework. Extensive research confirms that organizations that do not address the existing core belief systems of employees will be disadvantaged in the marketplace. Interviews with top executives at organizations like Whole Foods, Facebook, Gloria Jean’s Coffee, and Costco shed light on how both companies and employees can utilize service leadership to find and keep meaning in the workplace, improving both job happiness and performance.

Richard J. Goossen is chairman of the board of the Entrepreneurial Leaders Organization, director of the Entrepreneurial Leaders Institute, Wycliffe Hall, University of Oxford, and strategic counsel to Covenant Family Wealth Advisors. He is the author of several books, including Entrepreneurial Leadership: Finding Your Calling, Making a Difference and E-Preneur: From Wall Street to Wiki: Succeeding as a Crowdpreneur in the New Virtual Marketplace.

Theodore Roosevelt Malloch is chairman and CEO of Roosevelt Global Fiduciary Governance LLC, a leading strategy thought leadership company. Malloch conceptualizes and executes some of today’s most dynamic international projects. He has served in the US State Department and was president of the World Economic Development Congress sponsored by CNN, where Lady Margaret Thatcher dubbed him a “global sherpa.”