A SMART Man Wouldn't Have Thought of That! The Wit and Wisdom of My Father-Elliot Peikoff

A SMART Man Wouldn’ t Have Thought of That! is a curated collection of treasured quips and “ knee slappers,” called “ Elliotism’ s,” named for the author’ s beloved father, Elliot, affectionately referred to by the author as the world’ s greatest salesman. He displayed the innate ability to not only succeed in business but affect people along the way. His son watched him interact with customers, who often would break out in laughter and then “ pull out the pen” to write the treasured purchase order. A master salesman and an even greater person, Elliot provides an example to all readers about how humor and a smile can help overcome just about any obstacle or hardship. The many witticisms in the book will entertain and resonate with readers, making them reflect and laugh at the same time.

Michael Peikoff has a BA in Communications from UC Santa Barbara. He began his career working for his father, Elliot, selling consumer electronics, quitting to pursue employment in the entertainment industry. He worked his way up to Vice President of Publicity at Fox Broadcasting Company where he helped publicize “ The Simpsons,” “ Married With Children,” and “ 21 Jump Street.” He moved to Warner Bros. Consumer Products becoming Vice President in Public Relations, Business Development, Marketing and Sales. Subsequently he became a Senior Vice President at Sony Pictures and 20th Century Fox. Michael Peikoff has a BA in Communications from UC Santa Barbara. He began his career working for his father, Elliot, selling consumer electronics, quitting to pursue employment in the entertainment industry. He worked his way up to Vice President of Publicity at Fox Broadcasting Company where he helped publicize “ The Simpsons,” “ Married With Children,” and “ 21 Jump Street.” He moved to Warner Bros. Consumer Products becoming Vice President in Public Relations, Business Development, Marketing and Sales. Subsequently he became a Senior Vice President at Sony Pictures and 20th Century Fox. Fred Bode’ s has over two decades of experience in the entertainment industry, most notably in the role of Executive Creative Director, Global Themed Entertainment at Warner Bros. Entertainment, where he led the design and execution of the Warner Bros. World Abu Dhabi UAE theme park and WB Abu Dhabi hotel. As the official Character Art artist selected by J.K. Rowling, he held the role of studio ambassador, liaison and agent for character art development for the Harry Potter global consumer products merchandising and development. Fred Bode’ s has over two decades of experience in the entertainment industry, most notably in the role of Executive Creative Director, Global Themed Entertainment at Warner Bros. Entertainment, where he led the design and execution of the Warner Bros. World Abu Dhabi UAE theme park and WB Abu Dhabi hotel. As the official Character Art artist selected by J.K. Rowling, he held the role of studio ambassador, liaison and agent for character art development for the Harry Potter global consumer products merchandising and development.

Preface Elliotism’ s Epilogue About the Author About the Illustrator