Spa Manicuring

This first-of-its-kind guide will show nail salon owners and managers how to transform common hand and nail services into the therapeutic beauty treatments vital to the spa experience. Learn how to integrate these upscale services into salon or day spa menus as a means of keeping pace with latest industry trends, promoting client satisfaction, and increasing revenue. Spa owners, manicurists, and skin care professionals alike will benefit from the knowledge and advice this book has to offer.

Preface

vi

Acknowledgments

vi

Foreword

vii

Linda Lewis

Introduction: Are Manicures for Me?

viii

Goodbye to the ``Basic'' and ``Hot Oil''

ix

Will Enhancements Stay on if We Do Skin Care?

ix

Millennium Potential

x

Being Spa

1

(18)

What is ``Spa''?

2

(5)

What's in It for Me?

7

(8)

Principles of Spa Concept Service

15

(2)

Spa Concept as a Decision-making Tool

17

(2)

The Basis for Nail Spa Success: Client Analysis

19

(20)

Formal Analysis

20

(5)

Skin Care at the Nail Table

25

(1)

Skin Condition of the Hands

26

(3)

Nail Plate Analysis for Clients with Natural Nails

29

(1)

Conditions of the Nails

30

(3)

Nail Plate Treatments

33

(6)

Menu Expansion: Making More of Manicuring

39

(27)

The Solution

40

(1)

The Nail Spa Menu

41

(9)

Describing Manicures and Treatments in Spa Language

50

(1)

Quickie Services

51

(7)

Charging Appropriate Fees for Manicures

58

(3)

Mathematics of Manicures

61

(2)

Enhancement Technicians

63

(1)

Double Station Technique

64

(2)

The Start of It All: The New Basic Manicure

66

(11)

Why Are We Removing Water from the Manicure?

67

(1)

The Advantages of This Manicure

68

(2)

The New Basic Manicure Procedure

70

(7)

Beyond the Basics

77

(36)

The Spa Manicure

78

(3)

Hydrating Manicure

81

(3)

Aromatherapy Manicure

84

(3)

Hydrating Hand Facial

87

(3)

Paraffin Treatment

90

(3)

Sloughing

93

(3)

Exfoliating Treatment

96

(2)

Emergency Mask

98

(1)

Age-Defying Treatment Program

98

(1)

Nail Growth Program

99

(5)

Nail Biter Program

104

(2)

Acrylic Grow Off

106

(3)

Acrylic Manicure and Treatment

109

(1)

Comfort Care Treatments

110

(1)

Extra Touches

111

(2)

Completing the Picture: Hand Treatments for Estheticians

113

(10)

Analysis at the Chair

114

(5)

Hand Treatments at the Chair Side

119

(3)

Partnering: Building a Clientele Quickly

122

(1)

Massage: Say ``Aaaaahhh''

123

(20)

The Manicurist's Massage

124

(1)

The Physical Effects of Massage on the Systems of the Body

125

(1)

The Psychological Effects of Massage

126

(1)

The Physiology of Hand and Arm Massage

127

(1)

The Muscles in the Hand Massage

127

(1)

Manicurists' Massage Versus Massotherapists' Massage

128

(3)

Spa Manicure Massage Procedures

131

(11)

Incorporating Massage

142

(1)

Specialty Massages for the Manicurists: Setting Yourself Apart

143

(12)

Aromatherapy Massage

144

(1)

The Physiology of Aromatherapy

145

(3)

Reflexology

148

(4)

Hand Reflexology

152

(3)

Skin Basics: Our Unique Viewpoint

155

(12)

Integumentary System

156

(2)

Functions of the Skin

158

(1)

Structure and Histology of the Skin

159

(8)

Skin Basics for Manicurists

167

(20)

Absorption of Products into the Skin

168

(2)

Aging of the Skin

170

(3)

Exfoliation

173

(2)

Alpha Hydroxy Acids

175

(5)

Beta Hydroxy Acids

180

(1)

Moisturization

181

(2)

Hyperpigmentation

183

(4)

The Right Stuff

187

(20)

Utensils and Supplies

188

(1)

Equipment and Sanitation

189

(1)

Professional Products

189

(1)

Lotions: Our Primary Product

190

(10)

Cuticle Treatments

200

(1)

Nail Hardeners and Treatments

201

(1)

Top Coats and Base Coats

201

(2)

Accessory Products: Filling in the Blanks

203

(1)

Training Professionals for Retail

204

(1)

What to Sell When

205

(2)

First Impressions Count

207

(16)

Client Entrance

208

(4)

Written Materials

212

(4)

Client Records

216

(7)

Sanitation: A Marketing Issue

223

(20)

Infection Control as a Marketing Tool

224

(4)

Areas of Disease Control in Salons

228

(13)

What's in It for Me?

241

(1)

No Time for Sanitation

241

(2)

Building Your Clientele and Income

243

(18)

Selling Is a Client Service

244

(1)

Why is Re-appointing Important?

245

(2)

Points: This Is How It Works

247

(3)

Product Price Points

250

(5)

Packaging

255

(3)

Treatment Programs

258

(2)

Treatment Programs and Packaging---Professionalism

260

(1)

Implementation: Becoming Spa

261

(15)

Where Are We Now?

262

(1)

Choosing Upgrades

262

(1)

Resourcing and Testing Products and Equipment

263

(1)

Educate, Educate, Educate

264

(2)

Periodic Reevaluation/Upgrading/Reconnection

266

(1)

Skin Care for Clients with Acrylic Nails

267

(1)

Time and Prices

268

(1)

Implementing Spa Services in an Existing Salon

269

(7)

Epilogue Spa Concept: An Attitude

276

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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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Summary

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Spa Manicuring

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