Spin Selling

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Spin Selling by Rackham, Neil, 9780070511132
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  • ISBN: 9780070511132 | 0070511136
  • Cover: Hardcover
  • Copyright: 5/22/1988

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What makes success in major sales? How do some salespeople consistently outsell their competition? Why do techniques like closing work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts?

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