STARTING YR CAREER SOC MEDIA PA

This exciting career manual explores the fundamentals of thesocial media manager's profession and its endless possibilities. The explosionof social media sites like Facebook, Twitter, and LinkedIn has created a needfor highly skilled practitioners-experts who not only are fluent in socialmedia platforms but know how to use them strategically. Starting Your Career as a Social Media Manager is a must-have foranyone considering launching a career in this growing field, offering usefuladvice making yourself marketable to potential employers using social mediatools, advancing your career, and identifying the best fit social mediaemployers and positions for you. Social media specialists are employed bycompanies as diverse as boutique shops, government agencies, and largecorporations, so it can be a challenge to find your niche and land the job youwant. This practical guide also offers tips for establishing an onlinepresence, interviewing, and understanding different roles and responsibilitiesin the field. Additional topics include: Making the choice to pursue a career in social media Enhancing your skill set Deciding on an area of specialization Developing your personal brand Making good job choices Knowing what to expect when you get hired Maintaining intellectual curiosity Keeping an eye out for the next big thing Identifying the next step And more Few paths offer more possibilities, freedom, and growthpotential than a career in social media. If you like the sound of that, followthis guide!

Mark Story is a blogger, guest columnist, and podcaster on the practical use of social media and the director of new media at the U.S. Securities and Exchange Commission. Also an educator, Mark has served as an assistant professor at the University of Maryland University College and taught at Georgetown University from 2007 to 2009, where he designed and developed courses on using social media for public relations and public affairs.