Supply Chain in the Pharmaceutical Industry: Strategic Influences and Supply Chain Responses

Supply chains in pharmaceuticals industry are experiencing a revolution. Threats such as parallel trading and counterfeit drugs and the requirements of organizations such as the FDA demand more rigorous controls and traceability on drugs; new technologies and new ways of working with wholesalers or alternative distributors offer a new flexibility in manufacturing and an ability to respond to immediate opportunities or crises in any give market. Rob Whewell's cutting edge guide explains the nature of these threats and opportunities and provides the means to develop a strategic approach to supply chain that allows you to minimise risk and, at the same time, ensure flexibility and improved long-term profitability.