Ten Things You Need to Know About the Retirement Market

Retiring baby boomers are likely to surprise both businesses and policymakers with their retirement choices. "Ten Things You Need to Know about the Retirement Market" is designed to help market researchers focus their efforts on the most important demographic trends occurring among retirees during the next few years. ¿ It identifies and analyzes the top ten trends in the rapidly expanding retirement market. ¿ Provides data on the size of the retirement market now and in the years ahead, the changing employment scene for older workers, their health care, sources of income, pensions, spending and debt, plus geographic mobility, and their roles as grandparents. ¿ Covers trends among retirees now and in the future. ¿ Includes a detailed glossary, bibliography, and index. "Ten Things You Need to Know about the Retirement Market" is guaranteed to help you spot market trends, make better research decisions, improve your presentations and marketing materials, and save research time. Abstract