Touchdown! : Achieving Your Greatness on the

What's your vision? What's your passion? What do you want most? This book will help you find it, focus on it, transform it into reality. Dr. Kevin Elko's spent more than 25 years helping people do precisely that: capable people trying to achieve greatness, outstanding people trying to do the impossible. He's worked with thousands of great athletes and coaches... outstanding salespeople and corporate executives... audiences who've responded with hundreds of standing ovations. Elko's techniques and insights don't just supercharge performance: they transform lives. Now, he's brought them all together in a single book and it may be the greatest self-improvement book ever written. Elko reveals why everything you do in life "happens before it happens" and how to build success "brick-by-brick," so success arrives "over a long period of time, all of a sudden!" You'll learn how to "seize your season" and become more fully alive... become powerfully certain that you can make your vision come true... put aside distractions that don't matter, identify the price of your vision, and pay it... claim your success, and actually enjoy it! These lessons helped the University of Miami build its national championship football team... led Nick Saban to make Elko the only performance consultant he ever introduces to his teams... helped NFL all-time leading rusher Emmitt Smith stay relentlessly focused on what matters. Whatever you want out of life, Elko's message can help you get it, too!

Dr. Kevin Elko is a nationally renowned performance consultant, professional motivational speaker, and author. In the sports world, Dr. Elko has consulted with Louisiana State University Football and Women’s Basketball, University of Alabama Football, the University of Pittsburgh Athletic Department, University of Miami Football, Rutgers University Football, University of Nebraska Football, the Pittsburgh Steelers, the Pittsburgh Penguins, the Dallas Cowboys, the New Orleans Saints, the Cleveland Browns, the Miami Dolphins, the Buffalo Bills, and the Philadelphia Eagles. His presentations and personal consultations have had a major impact on the performance objectives of these teams and individual players. He also developed a highly successful personality test that helped various professional football teams evaluate potential draft choices.

Kevin’s appeal in the sports world translates directly to the corporate arena. Dr. Elko has consulted with and presented to hundreds of companies, including Travelers Insurance Company, Young Presidents’ Organization, Smith Kline Beecham Consumer Brands, Abbott Diagnostics, Prudential Securities, Smith Barney, Merrill Lynch, Pioneer Investments, and Tyson Foods. Born in Brownsville, Pennsylvania, Dr. Elko completed his Bachelors in Biology and Coaching Education at California University of Pennsylvania. He went on to West Virginia University where he completed a Masters in Counseling, a Masters in Sports Psychology, a Graduate Certificate in Gerontology, and a Doctorate in Education with a major emphasis in Sport and Counseling.

About the Author	p. xi
Foreword	p. xiii
Foreword	p. xviii
Preface	p. xxvii
Introduction	p. 1
Growing Up	p. 7
Therapy	p. 11
Economics	p. 12
Lessons from a Pencil	p. 15
You Do Not Have to Carry More Than You can Hold	p. 21
Your Right to Be Offended (Instead, Ease Up; Do Not Judge)	p. 27
That Was Awful (Instead, Save the Label "Awful" for the Big Stuff)	p. 30
Cutting the Internal Mental Clutter	p. 35
The Need to Be Liked (Instead, Say It's Nice to Be Liked, But I Don't Need It)	p. 37
Expecting Too Hard and Not Bringing the Best You to Every Event	p. 41
Not Forgiving-the Ultimate Mind Clutter	p. 46
Just One Last Play	p. 51
Make the Last Play Count	p. 54
Let Your Light Shine	p. 57
Make a Good Choice with Your Last Play of a Season	p. 59
Security	p. 60
Seasons of Life	p. 63
Preparation-The Preseason	p. 67
Action-The Season	p. 70
The Bye Week	p. 72
Maintain and Accelerate - The Playoffs	p. 72
Rest - The Off-Season	p. 74
The Preseason: It Happens Before It Happens	p. 77
Against the Odds	p. 82
The Four Legs of a Chair	p. 85
The Wheel of Fortune	p. 88
Radio Waves	p. 91
Thankful on Credit	p. 95
Journaling	p. 96
The Action Season: You Do Not Get What You Want - You Get What You Deserve	p. 97
This Is the Season of Action	p. 100
Start with the Process	p. 101
Start Making Your Move	p. 103
Now Stay on the Process	p. 105
Set Up an Internal Vocabulary of Encouragement	p. 106
Too Hard to Play Hard	p. 108
A Focus	p. 109
What Is Determination?	p. 111
A Great Examples of a Life of Process	p. 113
The Playoffs	p. 115
Claim It	p. 118
The Off-Season	p. 123
My Wish	p. 129
Speaking Out: Heart Song Catalogue of Catchphrases	p. 131
Anti-Fear Heart Songs	p. 136
Anti-Worry Heart Songs	p. 137
Phrases to Fend off Anger	p. 138
Phrases to Ease the Hard	p. 139
Anti-Rejection Phrases	p. 141
Songs to Prevent Laziness and Passivity	p. 143
Phrases for Patients	p. 145
Phrases Against Watering Down Your Dream	p. 147
Index	p. 149
Table of Contents provided by Ingram. All Rights Reserved.

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Touchdown! : Achieving Your Greatness on the Playing Field of Business (And Life)

Summary

Author Biography

Table of Contents

Supplemental Materials