- ISBN: 9780789012579 | 078901257X
- Cover: Hardcover
- Copyright: 4/21/2005
"From Political to Economic Success is a comprehensive guide to the development of the tourism industry in Mainland China following the end of the Cultural Revolution.
Hanqin Qiu Zhang is Assistant Professor of International Tourism in the School of Hotel and Tourism of The Hong Kong Polytechnic University.
| Preface | xi | ||||
| Chapter 1. Introduction: Background Information on China | 1 | (10) | |||
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1 | (2) | |||
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3 | (3) | |||
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6 | (3) | |||
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9 | (2) | |||
| Chapter 2. Historical Review of Tourism | 11 | (10) | |||
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11 | (3) | |||
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14 | (7) | |||
| Chapter 3. China's Inbound Travel | 21 | (20) | |||
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21 | (1) | |||
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21 | (5) | |||
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26 | (6) | |||
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32 | (1) | |||
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32 | (5) | |||
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37 | (4) | |||
| Chapter 4. Domestic Tourism | 41 | (20) | |||
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41 | (1) | |||
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41 | (5) | |||
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46 | (6) | |||
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52 | (4) | |||
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56 | (4) | |||
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60 | (1) | |||
| Chapter 5. China's Outbound Travel | 61 | (26) | |||
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61 | (1) | |||
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62 | (4) | |||
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66 | (6) | |||
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72 | (14) | |||
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86 | (1) | |||
| Chapter 6. The Evolution of National Tourism Policies | 87 | (6) | |||
|
87 | (1) | |||
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87 | (2) | |||
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89 | (4) | |||
| Chapter 7. The Government's Role in Developing Tourism in China | 93 | (18) | |||
|
93 | (1) | |||
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94 | (6) | |||
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100 | (4) | |||
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104 | (4) | |||
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108 | (3) | |||
| Chapter 8. Tourism Policy Implementation in China | 111 | (8) | |||
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111 | (1) | |||
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112 | (1) | |||
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112 | (1) | |||
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112 | (4) | |||
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116 | (2) | |||
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118 | (1) | |||
| Chapter 9. China Travel Services | 119 | (26) | |||
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119 | (1) | |||
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119 | (5) | |||
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124 | (4) | |||
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128 | (5) | |||
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133 | (6) | |||
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139 | (4) | |||
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143 | (2) | |||
| Chapter 10. World Hotel Development Trends and Their Influence on China's Hotel Industry | 145 | (16) | |||
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145 | (1) | |||
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145 | (3) | |||
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148 | (10) | |||
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158 | (1) | |||
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158 | (3) | |||
| Chapter 11. China's Hotel Industry Development Since 1978 | 161 | (24) | |||
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161 | (1) | |||
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161 | (7) | |||
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168 | (4) | |||
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172 | (6) | |||
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178 | (3) | |||
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181 | (2) | |||
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183 | (2) | |||
| Chapter 12. Hotel Chain Development in China | 185 | (20) | |||
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185 | (1) | |||
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186 | (2) | |||
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188 | (2) | |||
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190 | (3) | |||
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193 | (9) | |||
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202 | (3) | |||
| Chapter 13. Hotel Operations in China: Outsourcing | 205 | (18) | |||
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205 | (1) | |||
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206 | (6) | |||
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212 | (8) | |||
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220 | (3) | |||
| Chapter 14. Compensation and Incentive Management in Chinese Hotels | 223 | (18) | |||
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223 | (1) | |||
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224 | (1) | |||
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225 | (1) | |||
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225 | (7) | |||
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232 | (7) | |||
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239 | (2) | |||
| Chapter 15. Employee Motivation in Chinese Hotels | 241 | (20) | |||
|
241 | (1) | |||
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241 | (7) | |||
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248 | (4) | |||
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252 | (7) | |||
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259 | (2) | |||
| Chapter 16. The Potential of China's Tourism and Hotel Industry | 261 | (14) | |||
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261 | (1) | |||
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262 | (7) | |||
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269 | (6) | |||
| Bibliography | 275 | (14) | |||
| Index | 289 |
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