Trademarks and Unfair Competition Law and Policy [Connected eBook]

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Trademarks and Unfair Competition Law and Policy [Connected eBook] by Dinwoodie, Graeme B.; Janis, Mark D., 9781543847451
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  • ISBN: 9781543847451 | 1543847455
  • Cover: Hardcover
  • Copyright: 7/15/2022

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The new edition of this leading casebook on trademark and unfair competition by Graeme B. Dinwoodie and Mark D. Janis continues to present the subject in a clear, accessible, and up-to-date fashion.

The many strands of trademark and unfair competition doctrine are organized into a coherent conceptual framework consisting of a brief examination of foundational concepts, followed by thorough treatments of the law on (1) the creation of trademark rights; and (2) the scope and enforcement of trademark rights and some related causes of action. The traditional case-and-note format is enhanced by problems that help students understand intricate key topics.

New to the 6th Edition: 

  • Incorporates prominent new decisions, including the Booking.com case on genericness and the Brunetti case on vulgar marks
  • Introduces useful new cases illustrating fundamental principles, such as the METCHUP case  
  • Deepens coverage of trade dress (including the POCKY functionality opinion)
  • Probes new developments in online marketing
  • Refines treatment of defenses, including the Rogers rule on expressive use and nominative fair use
  • Summarizes the Trademark Modernization Act of 2020
Professors and students will benefit from:
  • Coherent conceptual framework clearly delineating creation of rights and enforcement of rights issues
  • Traditional case-and-note format, enhanced by problems that help students understand intricate key topics
  • Thorough coverage of trademark issues arising in online commerce
  • Integrated coverage of international and domestic doctrine
  • Comprehensive treatment of trade dress protection
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