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On the occasion of his 65th birthday, one of the most prominent German rhetoricians, literary critics and publicists, Gert Ueding, was honoured with a festschrift by the School of Rhetoric at the University of Tübingen. In their contributions, his friends, companions and colleagues reflect the wide range of Gerd Ueding's interests, which encompass classical philosophy and rhetoric as much as popular authors such as Karl May and Wilhelm Busch, philosophers such as Aristotle, Bloch and Hegel, together with contemporary modern literature.